On this special date in Polynesian tradition, locals are invited wear the pāreu for a day rich in color. At work, in the garden, at the store… It is dressed in one’s most beautiful pāreu that one then shares photos on social networks – moreover, people participate from all around the world. To encourage the movement, activities and events in accordance with the theme, are organized by Tahiti Tourism in Tahiti and the islands.
For more information:
Organizer : Tahiti Tourisme